Lionel Messi and Cristiano Ronaldo are currently peerless in their choice of profession. In the world of football, there is the two of them and then there is a chasing pack of players who just can’t seem to catch up. The two of them have been smashing records for fun and own the last four. Messi recently broke Brazilian football legend Pele’s age old record of most goals scored in a calendar year and Ronaldo can’t seem to stop putting the ball in the net for Real.
But this article is about their individual brands and not their on-field expertise. It is well established that both these players are the leading protagonists when their respective teams step out on the pitch and are hence tied down to lucrative long-term deals.
As per France football magazine, Messi is currently the highest paid football player in the world with estimated earnings of 33 million Euros in 2012. Ronaldo features at the 3rd position in the same list with reported earnings of 29.2 million Euros. However, according to Forbes if off-the-field income is taken into account, Ronaldo and Messi are 2nd and 3rd respectively. David Beckham continues to rule the roost at the number one position.